MULTICULTURAL PR AGENCY, COMUNICAD LLC NAMES MONICA CORTES, SENIOR VP OF STRATEGY DEVELOPMENT
Washington, DC, January 30, 2017 – Gloria Rodríguez, President/CEO of Comunicad, LLC, a national integrated public relations and marketing communications agency, has named Monica Cortes to oversee business development. Cortés will be the Senior Vice President of Strategy Development and identify new business leads, and foster relationships to create a pipeline of potential opportunities including multicultural engagement and account management.
Cortés brings to Comunicad more than 18 years of experience working with multicultural markets both in the corporate and nonprofit sector. Her expertise is in operations, multicultural engagement, account management, and strategy development. Previously, Cortés was a Senior Strategic Advisor for AARP where she designed multicultural campaigns, outreach for partnership development and provided counsel to increase impact in the community. She also held the position of Director of Operations for the Caribbean Cultural Center, an African diaspora cultural arts advocacy organization in New York.
Cortés holds a Master’s in Public Administration from Bernard M. Baruch College and a Bachelor of Arts in Anthropology and Latino Studies from Hunter College, and is a Phi Beta Kappa.
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Comunicad, LLC is a Virginia-certified Small, Women, and Minority (SWaM)/Disadvantaged Business Enterprise (DBE). Since 1985, Comunicad has been at the forefront of the multicultural communications evolution designing English and Spanish award-winning marketing communications initiatives to deliver successful and effective programs. The company’s strength is built on the creation and execution of public relations programs and campaigns grounded in cultural values and relevancy for the cross-cultural consumer/constituent, and the communities where they live, work, and play. For more information, visit www.comunicad.com and follow us on Twitter and Facebook @ComunicadPR.